In our second session of Bits & Bytes on March 19, 2024, our hosts Matthew Baker and Samir Bhavsar discuss the latest trends and updates in privacy litigation, with a focus on AdTech and website technologies. If your company uses cookies on a website to track user operation or behavior, you will not want to miss this discussion.

Our panel delves into recent court cases, regulatory developments, and the evolving challenges posed by advertising technologies and website tracking practices (e.g., cookies). They provide in-depth analysis on how these changes impact compliance, operational practices, and the broader implications for consumer privacy.

Key topics covered include:

• An overview of significant privacy litigation cases in the AdTech sector, many of which relate to the use of cookies on a company website.
• Analysis of regulatory trends affecting website technologies and user data collection.
• Practical guidance on navigating the legal complexities of digital advertising and website management.
• Strategies for maintaining compliance with global data protection regulations, including GDPR and CCPA.
• The future of privacy litigation and predictions for emerging legal challenges in the digital realm.

To register for this webinar and view a recording, please click here.

For additional information and/or questions, please reach out to Matthew Baker at +1.415.291.6213 or matthew.baker@bakerbotts.com.

Bits & Bytes is series of 45-minute webinars that will discuss recent developments and trends in privacy and cybersecurity law, policy, and best practices.

ABOUT BAKER BOTTS L.L.P.
Baker Botts is an international law firm whose lawyers practice throughout a network of offices around the globe. Based on our experience and knowledge of our clients' industries, we are recognized as a leading firm in the energy, technology and life sciences sectors. Since 1840, we have provided creative and effective legal solutions for our clients while demonstrating an unrelenting commitment to excellence. For more information, please visit bakerbotts.com.